Yesterday, we reported that Sprint had announced they’ve killed off the Virgin Mobile brand, and will be moving all those customers to Boost. Today we learned that the Virgin Group will be taking the Virgin Mobile brand back. Virgin is still deciding whether they will relaunch the brand in the US under a new identity. A representative Read more…
According to a text message (see below) Virgin Mobile, currently owned by Sprint in the US market, is shutting down and all customers will be automatically transferred to Boost. NWIDA received a copy of the message late last night and was able to forward it to Peter Adderton and Wave 7 Research, both who tweeted about it. Read more…
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